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Kahn Design's Chelsea Truck Company has made quite the name for itself with its wild takes on the original Defender. How wild? At one point the company was churning out 6-wheeled Defender pickups packing 500-horsepower V-8s. Land Rover now has a new Defender on its hands, the first in over three decades, and you can bet Chelsea Truck Company has some major plans for it.

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To start the ball rolling, Chelsea Truck Company has unveiled the Defender 110 Launch Edition. It features custom 22-inch wheels, darkened exterior elements, and tinted rear windows. The interior was also given a makeover, with the standard trim on the Defender 110's seven seats replaced by quilted and perforated leather. 

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Pricing for the completed vehicle is set at 69,999 British pounds (approximately $88,865). That price includes the donor Defender 110 which in this case is powered by a 2.0-liter turbodiesel inline-4.